Do you know what is most important when considering your Atlanta Insurance purchase?

I have narrowed down the top five things a person or business needs to consider when purchasing insurance or changing their insurance plan:

1. Financial Stability of the Company – This is the most important item on my list. It is very important to make sure that your insurance carrier has a strong financial rating (A- or better). I will get into financial ratings in another post.
2. The ability and timeliness of claims being paid – This sort of goes with number one, because financial ratings will have a lot to do with a companies ability to pay out a claim. Another thing to consider is the timeliness and convenience of when and how claims are paid. Some carriers provide concierge claims centers, others send an adjuster. Both are good, just make sure your company has a strong record of awarding claims fast.
3. How well does the coverage meet your needs? – Very important. Before you purchase an insurance policy, make sure that the agent has explained how and why the selected coverage options meet your needs. Thoroughly review your insurance quote and ask every question that is unclear to you. Having inadequate coverage can really hurt if you ever have a major claim, and having too much coverage can result in spending thousands of dollars unnecessarily.
4. Price and Price Stability – Obviously, price is a major factor in your decision. Be sure however, to consider price stability. How much does the premium change over time? Insurance premiums will always fluctuate… but be sure that you aren’t purchasing a policy just because the price is low. Many companies will make a Market Investment and lower the price to capture a large percentage of the marketplace, than rapidly increase those premiums over the next year or two. Bottom line is important, but DO NOT shop just on price.
5. Level of Service Provided by You Agent – This is my favorite. Make sure your agent and agency are providing you with a level of service that you are comfortable with. Judge this on how quickly you get a response, and how helpful the agent is when assisting you if there is a problem (be it billing OR claim). It is important to find an insurance agent that you are comfortable working with because it is likely that you will be paired up for the long run.

Follow all five of these guidelines and you are certain to make a good decision on your next insurance purchase!

Chris Jordan is an Independent Insurance Agent in Atlanta. Specializing in Atlanta auto, home, life, and business insurance… Chris offers consumers a unique interactive experience by broadcasting live via webcam during business hours. Visit him online at http://www.chrisismyagent.com